Privacy policy
MagicAura Privacy Policy
This Privacy Policy describes how your personal information is collected, used and shared when you visit or make a purchase from nervanas.com (the “Site”).
PERSONAL INFORMATION COLLECTED
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, your IP address, your time zone and some of the cookies installed on your device. In addition, as you browse the Site, we collect information about the individual web pages or products you visit, the web sites or search terms that referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information”.
We collect Device Information using the following technologies:
COOKIES
Here is a list of the cookies we use. We have listed them here so that you can choose to accept or decline them.
_session_id, a unique session identifier, allows Shopify to store information related to your session (referrer, destination page, etc.).
_shopify_visit, no data stored, persists for 30 minutes from the last visit. Used by our website provider's internal statistics tracker to record the number of visits.
_shopify_uniq, no data stored, expires at midnight (depending on visitor location) the next day. Calculates the number of visits to a store by a single customer.
cart, unique identifier, persists for two weeks, stores shopping cart information.
_secure_session_id, unique session identifier.
storefront_digest, unique identifier, undefined if the store has a password, used to determine whether the current visitor has access.
Log files” track actions on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and timestamps. Web beacons,” ‘tags,’ and ‘pixels’ are electronic files used to record information about how you browse the Site. In addition, when you make a purchase or attempt to make a purchase through the Site, we collect certain information about you, including your name, billing address, shipping address, payment information (including credit card numbers), e-mail address and telephone number. We refer to this information as “Order Information”.
When we refer to “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
Generally, we use the Order Information we collect to fulfill orders placed through the Site (including processing your payment information, arranging shipping and sending invoices and/or order confirmations). In addition, we use this Order Information to:
Communicate with you; Identify potential risks or fraud; and In accordance with preferences you have shared with us, provide you with information or advertisements relating to our products or services. We use the Device Information (in particular your IP address) we collect to identify potential risks and fraud, and more generally to improve and optimize our Site (for example, by generating analyses of how our customers navigate and interact with the Site, and to evaluate the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store - you can find out more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site - you can find out more about how Google uses your Personal Information here: https: //www.google.com/intl/fr/policies/privacy/. You can also opt-out of Google Analytics here: https: //tools.google.com/dlpage/gaoptout.
In addition, we may also share your Personal Information to comply with applicable laws and regulations, to respond to subpoenas, search warrants or other lawful requests for information we receive, or to protect our rights.
BEHAVIORAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertising or marketing messages that we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt-out of targeted advertising by visiting the Digital Advertising Alliance opt-out portal at https://optout.aboutads.info/?c=2&lang=FR.
DO NOT FOLLOW
Please note that we do not modify our Site's data collection and usage practices when we detect a “Do Not Track” signal on your browser.
YOUR RIGHTS
If you are a European resident, you have the right to access the personal information we hold about you and to request that it be corrected, updated or deleted. If you wish to exercise this right, please contact us using the details below.
Furthermore, if you are a European resident, please note that we process your information in order to fulfil our contractual obligations to you (for example if you place an order on the Site) or to pursue our legitimate business interests, listed above. Please also note that your information will be transferred outside Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, we will keep your Order Information on file, unless and until you ask us to delete it.
CHANGES
We may change this Privacy Policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.
CONTACT US
To find out more about our privacy practices, if you have any questions or if you wish to make a complaint, please contact us by e-mail at hey@magicaura.co, or by post at the following address: